Joan McArthur Training & Consulting has been appointed official training partner to NABS (National Advertising Benevolent Society). NABS is Canada’s highly regarded not-for-profit association that provides support for the advertising and marketing community, including personal and financial help as well as new programs across a wide spectrum of professional development.
Perhaps you’ve noticed the buzz about the ‘new’ NABS. They’ve been really kickin’ it since the arrival of a dynamic new team, Jim Warrington, Executive Director and Louise Berube, Director of Allocations and Services. Just in the last 90 days, Louise and Jim have designed and executed some really cool new industry events such as the CN Tower Rim Walk where agency/marketing teams braved the Tower’s exterior walkway at the top (see the video on Marketing Magazine’s website). At the same time they put together a city-wide treasure hunt (Hunt4NABS), a day-long scramble ending in a big uproarious celebration at the Ultra Supper Club.
There’s the race across the Sahara. And the upcoming Kilimanjaro climb.
And just because she’s not busy enough (ha) Louise has also developed this extraordinary and important new training/development program – which I’m so proud to be part of. We have already done several events and have many more in the pipeline. So…stay tuned.